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SERHANT. New Development

Explore our Developments

The Boldest
New Developments

Explore transformative new buildings that redefine modern luxury living.

Past Transactions

Sold Developments

Generate sales velocity, gain momentum, and achieve sellouts with a team that knows how it’s done.

Award-Winning Development Services Every Step of the Way

SERHANT. New Development provides comprehensive sales, marketing, and design support covering every aspect of ground-up construction projects and residential conversions.

A One Stop Shop For Developers

Succeed With a Proven Team

Our Services

Tech-Powered Solutions

With SERHANT. ADX, you can source critical data to facilitate geo-targeting, brand engagement monitoring, and global exposure for your development project. Our proprietary suite of intelligent technologies amplify reach and put your property in front of more buyers than anyone else, while giving us analytics insights to fine-tune your marketing strategy. 

Impactful Content Creation

Give your project the star treatment with SERHANT. Studios, our film-quality media and production hub that creates customized, high-engagement content designed to resonate with the largest real estate audience in the world. Establish sales velocity, maintain momentum, and sell more effectively. 

World Class Branding

Craft the story behind your project with our in-house branding and design team, SERHANT. ID Lab. Generate and shape top-to-bottom marketing strategies that inform everything from visual design themes and messaging to buyer profiles and media placement. Brainstorm as-yet-unrealized projects, pre-development tactics, and lifestyle ideas as you consider development sites and assemble investors.

Design Consulting

Receive in-depth support from the earliest phases of site acquisition and product conceptualization through launch strategy, marketing, and final sellout. With in-house architectural staff and decades of collective experience catering to discerning luxury clientele, we possess an intimate understanding of buyer lifestyles and expectations. Utilize our expertise to optimize project programming, floor planning, and interior design for residence offerings, amenities, and sales galleries.

Research & Market Intelligence

Make astute decisions with the backing of a dedicated research team specializing in dissecting real-time market data while taking into account long-term historical trends. Our services include feasibility analysis and are supplemented by in-depth comparable reports and pipeline insights designed to support pricing, develop unit mix strategies, and maximize value.

In the Press

See what’s got everyone talking. Enjoy featured stories about our New Dev projects and more as the most followed real estate brand in the world. 

Business Wire

“Quay Tower Closes Over $98 Million in Sales in 2022”

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New York Post

“Inside Zendaya’s ‘Euphoric’ $5M NYC Waterfront Condo”

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Real Estate Weekly

“Quadrum Global and Serhant. New Development Announce the Huron, a N...”

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6 SQFT

“See the Luxury Condo Towers Coming to One of Greenpoint’s Remaining...”

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6SQFT

“$10.65M Unit at Brooklyn Heights’ Quay Tower Goes Into Contract, Se...”

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Brick Underground

“For Buyers of Brand New or Pre-Construction Condos, 20 Crucial Ques...”

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